overview of the Monroe’s Motivated Sequence method of organizing a persuasive speech.

 Second: This method of organization is used in many types of communication, such as commercials. Watch this infomercial on YouTube and identify the parts of Monroe’s Motivated Sequence:

Assignment:

Click “write submission and answer these questions about the commercial:

1 – Attention – How did they grab the audience’s interest?

2 – Need – What problem did they introduce?

3 – Satisfaction – What was the solution they proposed to the problem?

4 – Visualization – How will life be better if we follow their plan?

5 – Call to Action – Who should do what? What action should be taken by whom?

Next:

Now think of your own speech to persuade. How will you incorporate your topic into Monroe’s Pattern?

Think about the purpose statement that you are planning to use and develop these items for your speech to persuade (be sure to read my feedback on this assignment and make adjustments as needed. Most people will need to make some adjustments.)

6 – Topic:

7 – Narrowed Topic:

8 – General Purpose:

Pattern of Organization: Monroe’s Motivated Sequence

 9 – Attention (What idea do you have for grabbing the audience into your presentation?):